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How can a large online education provider increase its resources even more, you might wonder?
Well, the answer came on the 8 May 2013 when Chegg, the student hub, announced a new strategic partnership with Coursera, the leading massive open online course (MOOC) platform, that will provide digital content, like eTextbooks and other supplemental tools to students taking Coursera courses online.
This collaboration will provide the students an improved access to a more informative learning experience, enriching their studies and making their educational experiences better.
In collaboration with Cengage Learning, Macmillan Higher Education, Oxford University Press, SAGE and Wiley, the digital content delivered by Chegg will give the students access to a more comprehensive library of digital learning content.
In the past the professors offering courses on Coursera could only require supplemental content found freely on the web, but now through this partnership, they can work with top publishers to expand required content offerings at no cost to the student.
Chegg’s eReader, will enable some Coursera courses to include free access to learning materials that are offered for the duration of the course.
After this the students will have the option to purchase the full eTextbook edition for continued personal learning.
Access to these materials will enable students to engage on a deeper level with the curriculum, positively impacting learning outcomes.
Dan Rosensweig, President and CEO of Chegg stated: “Students’ needs are evolving, so it’s important that they continue to learn in and out of the classroom. It’s vital that we put students first. Digital courses allow the most sought-after classes, taught by the most knowledgeable educators to be accessible, even worldwide, helping students finish college quicker and with less debt. At Chegg, we are thrilled to partner with Coursera and publishers to expand and adapt our digital offerings – from textbooks to supplemental content – to enhance the way students are learning today.”
Daphne Koller, Co-founder of Coursera adds: “We recognize the importance of forging partnerships with other stakeholders in the education space in order to help students overcome barriers and evolve the way they access education. Our collaboration with Chegg and top publishers allows us to give Coursera students access to the reading material that is such an important aspect of many educational experiences, supporting our goal of learning without limits.”
Chegg is the trusted partner of top publishers since the company was founded in 2007. This strategic partnership between Chegg, Coursera and publishers Cengage Learning, Macmillan Higher Education, Oxford University Press, SAGE and Wiley will help in bringing recognized, licensed educational content to online learning.
In April 2012 when Coursera was launched, the company has registered more than 3 million students, and is seeing approximately 1.45 million course enrollments per month. Students increasingly turn to learning via MOOCs, and this is why the partnership with Chegg will provide publishers with access to a new global and digital student population.
Michael Hansen, Chief Executive Officer, Cengage Learning stated: “We embrace the rise of digital learning in higher education, and we are pleased to be a part of newly developing educational platforms that learners globally are rapidly adopting. This strategic partnership will equip students with highest quality educational content to help them through their educational journey and will also help publishers to better understand how students use digital materials to inform future product developmen.”
About Chegg:
Chegg, is the students’ hub, that is transforming the way millions of students learn by connecting them to the people and tools needed to succeed in college through homework help, course selection, eTextbook and textbook options, as well as school and scholarship connections.
Students use Chegg 365 days a year to make learning easier, more accessible and more productive. As a part of the company’s philanthropic efforts, Chegg is dedicated to its Chegg For Good program, that empowers students to be a catalyst for change on their campus, in their communities and around the world. Starting as a textbook rental company, it evolved into the student hub, by enhancing education for millions of students, in saving them time and money, as well as helping them get smarter.
About Coursera:
Coursera is on a mission to change the world by educating millions of people through offering free classes from top universities and professors online. Coursera’s comprehensive education platform consists mastery-based learning principles with video lectures, interactive content and a global community of peers, offering students around the world a unique online learning experience.
Coursera has partnered with top-tier universities in order to provide courses across a broad range of disciplines, including medicine, literature, history and computer science, among others. Coursera is backed by leading venture capital firms Kleiner Perkins Caufield & Byers and New Enterprise Associates.
